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Stephanie Höfler
About POSpulse

POSpulse is the leading crowd based Shopper Insights Intelligence company, providing leading industry segments with more transparency and excellence to better market their products and services. With a panel of mobile shoppers and the proprietary app “ShopScout” POSpulse generates insights along the entire customer decision journey: at home, out-of-home and directly at the point of experience (POE). Thanks to a state-of-the-art analytics dashboard, the results are analyzed by industry experts making sense of shopper data and providing real-time quality and actionable recommendations. Their customers include among others Mondelēz International, Mars Petcare, Media Markt, STORCK and Vodafone.

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POSpulse is a crowdsourcing market research company that helps manufacturers, retailers and service providers to better market their products and services. With a pan-European community of more than 900,000 active consumers, POSpulse ensures that companies receive quick answers in the area of sales and marketing.

Via the award-winning app Streetspotr, the crowd answers specific questions directly at the POS (point-of-sale), out-of-home or from home. The generated answers are transmitted to the customer in real time and verified data quality, enabling fast decisions based on sound data. Customers include more than 300 well-known companies, among others Telefonica, Ströer, Unilever, Mondelēz International, Mars and Lindt.

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